Pharm Tok: Evaluating the Efficacy of Student-Created TikTok videos in Enhancing Pharmacological Education

Authors

  • M Kishore Babu Author
  • T. Pavani Author
  • D. Divyasri Author
  • P. Krupa Rani Author

DOI:

https://doi.org/10.62646/

Keywords:

TikTok, Pharmacy education, Distance learning, Social media, Educational innovation

Abstract

The popular social media app TikTok is an unproven educational tool for making and sharing short movies. This research delves at the ways that TikTok has affected drug-related learning in pharmacy schools. To find out if there are any changes, the research examined two groups. One group used standard learning tactics including textbooks and internet resources. The other group used the TikTok platform. Each group's performance was assessed using a multiple-choice exam. There is a statistically significant difference in academic achievement between the groups who used conventional methods of instruction and those that used TikTok as a learning tool, suggesting that the latter may be more effective. These findings give hope for the future of education by demonstrating the positive effects of integrating cutting-edge social media-based learning tools into more conventional classroom settings. This shows how important it is to look at many inspiring ways to teach students, especially in pharmacy school, how to learn better.

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Published

24-06-2025

How to Cite

Pharm Tok: Evaluating the Efficacy of Student-Created TikTok videos in Enhancing Pharmacological Education. (2025). Indo-American Journal of Pharma and Bio Sciences, 23(2), 61-68. https://doi.org/10.62646/